Ignaz Gorischek - 13 - Fortnights, Dallas community, cultural education
Item
- Title
- Ignaz Gorischek - 13 - Fortnights, Dallas community, cultural education
- Description
- Fortnights timed to coincide with Texas State Fair to drive in traffic, Neiman-Marcus visual always needed to be "fashion accurate" for time of day or for vision of designer being represented, still including fantasy, education central while pushing boundaries, had to be knowledgable of merchandising but still putting creative spin on things but within boundaries, "people would come to Neiman's as entertainment, and then shop by the way," at one point Neiman-Marcus had an art collection to give visual break while looking at merchandise but also as a cultural experience, "Neiman-Marcus brought you the world"
- Media
gorischek_13