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Blowout: A Community’s Engagement with Fracking

Ignaz Gorischek - 14 - Neiman-Marcus expanding

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Title
Ignaz Gorischek - 14 - Neiman-Marcus expanding
Description
Helped open over half of the Neiman-Marcus stores, used art collection to "ingratiate ourselves into the community," came in humble and worked to celebrate talent in community where store opened, researched regional and local artists and got great press from spending money in community, "definite DNA to design of the stores" and in a subtle way nod to local look, "welcome community in," unlike Bloomingdales coming to Valley View Mall and Barney's coming to Dallas with attitudes that turned people off, certain wealth and maturity for Neiman-Marcus to come to community
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