Tracy Achor Hayes - 23 - FD Luxe magazine scope
Item
- Title
- Tracy Achor Hayes - 23 - FD Luxe magazine scope
- Description
- Expanded from clothing and beauty to lifestyle content, created lots of income through advertising compared to political reporting, previously had "separation of church and state" by keeping advertising and reporting separate but that changed with FD Luxe and its accountability to advertisers, wanted to create focus group for advertisers, "unspoken" shift to working with marketing team and working with advertisers, "less purist...more commercialized and monetized" echoing shift in entire fashion industry
- Media
hayes_23